Central is India's first seamless store and the biggest lifestyle retail brand from Future Group. It offers discerning shoppers options of choosing from over 1000 best brands across categories including apparels, cosmetics, fragrances, eyewear, watches, accessories, sportswear, toys , mobiles, electronics, home and much more for the entire family. Central stores are large-format stores measuring anywhere between 60,000 square feet to 2,30,000 square feet and offering over 500 domestic & international brands across several categories. These stores, often located in standalone locations also have food-courts, restaurants, supermarkets and electronics superstores built within. The retail format operates around 2.4 million square feet of retail space under this brand. Central stores are located in large cities like Mumbai, Bengaluru, Hyderabad, Pune, Ahmedabad and Gurgaon, as well as smaller cities like Baroda, Indore, Vizag and Surat.

Brand Factory is India’s largest chain of fashion discount stores that promises consumers a revolutionary discount shopping experience. It offers more than 200 Indian and International brands at 20%-70% discount, all 365 days a year. We offer customers a wide range of brands and categories at absolutely great prices in an ambience that is refreshingly enjoyable. Merchandise available at Brand Factory stores include men’s formals, casuals, youth wear, women’s western wear, women’s ethnic, sportswear, infant wear, accessories, footwear, luggage and much more. We now stand at 41 stores across 20 cities.